Monday, March 14, 2011

Bye bye!

Well, my mission is done. I have posted over 75 different logo history groupings showing logos evolving in certain industries. What have I learned? Logos evolve. They start as something intricate and detailed. My favorite example is Ford. Ford started out with a black oval with detailed white swirling around the edges. The inside read "Ford Motor CO. Detroit, Michigan". Now it's just a blue oval with the word Ford in it. Other logos have changed more drastically though. Logos now for big companies don't have words. They have an symbol based logo that sticks in your brain so that whenever you look at a green and yellow circle you think BP. Is this form of advertising moral? Who's to say? But I think it's interesting to see. Thanks for looking at my blog.

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